During my internship at Edge, I led my team to first place in the Edge Olympics by developing a comprehensive branding strategy. As the lead designer, I crafted a user-centric website that reflected the brand’s identity and values. This project showcased my ability to create cohesive designs that effectively communicate a brand's message, integrating design and branding into a compelling marketing strategy.

As part of my internship at Edge, I developed a strategic social media marketing plan that aligned with the brand’s identity. I designed engaging content and campaigns that resonated with the target audience, driving engagement and reinforcing the brand's message across digital platforms. This project highlighted my ability to craft effective marketing strategies tailored to a brand’s unique voice and goals.

As a self-taught designer, I’ve created websites for businesses with a strong focus on user experience and aligning design with business goals. My approach is to craft digital platforms that not only look visually appealing but also serve as integral components of a company’s strategy. By balancing aesthetics with user-friendly functionality, I ensure that the websites I design effectively engage customers while supporting the broader business objectives